About us

We’re an independent digital agency with teams in London and Exeter.

Our belief is that technology has the potential to do social and environmental good.

We focus on what we do well, putting the user first and making beautifully intuitive websites and applications.

Our Approach

We take a collaborative approach to working, keeping you involved at every stage.



Engaging both business stakeholders and users to define the product's goals.

Investing in some strategy time upfront makes for a much better end product.

With a combination of qualitative and quantitative research techniques, we’ll get to the bottom of your specific audiences’ goals. The process is designed to help you challenge assumptions, prioritise requirements, and get to the heart of the opportunity.

  • Workshop facilitation
  • Requirements gathering
  • Research interviews
  • Site audits and analytics


Our design process moves with a ‘fail fast and iterate quickly’ attitude.

Being human-first is at the heart of our process. We make sure that business and audience goals alike are reflected in the user interface.

When designing, we like to move quickly with a ‘fail fast’ attitude. By using prototypes, we can get something that feels realistic into the hands of users and stakeholders within a matter of days. This means we can test and iterate rapidly, saving time in the long run.

  • Rapid prototyping
  • UX design
  • UI design
  • Design system creation


We craft all of our websites to be flexible, scalable and secure.

Our team strives to write reliable and accessible code in HTML, CSS and modern JavaScript frameworks like Vue.js and React.

After scoping out your requirements in Discovery, we select the right tools for the job. We have years of experience in implementing content management systems, such as WordPress, Craft and Drupal, and integration with APIs and third party systems is second nature to us.

  • Full-stack web development
  • Solutions architecture
  • Systems and API integration
  • Online pattern libraries


We guide our clients through the process of getting (and keeping) things live.

We’re here to fully guide you through the process of deploying your website or app, staying on hand for support and training. We see ourselves as your digital partner, teaching the technical elements of what we do.

Once we complete an engagement, we like to continue working with our clients to iterate and evolve the experience using real usage data. This may take the form of usability enhancements, analytics reports or new feature planning.

  • Hosting and deployment
  • CMS and analytics training
  • Technical support
  • Ongoing digital strategy

Our Team

Chris Myhill

Director of Experience

Laura Gregory

Laura Gregory

Senior Designer

Gaelle Monin

Gaelle Monin

UX / UI Designer

Tom Aston

Director of Development

James Howe

James Howe

Web Developer

Alex Howes

Alex Howes

Web Developer

Nick Murray

Director of Operations

Hannah Oliver

Hannah Oliver

Senior PM

What We Believe In

Clear communication

Our team is friendly and down-to-earth. We translate the technical details and don’t bamboozle with jargon.

Purpose beyond profit

We use digital to make a positive impact. Our focus is on doing social or environmental good in all we do.

Make informed decisions

We believe great experiences are built with informed decisions and a distinct purpose.

People are everything

From our team to our clients, we believe in doing brilliant work with brilliant people.