Meet Laura, our Senior Designer

Hello!

I recently joined the Pixel Fridge team as a Senior Designer. I am based in the lovely Devon office a short hop from the beach and I am incredibly excited to be on board.

A little bit about me…

I have 13 years of varied design experience – with user interface (UI) design making up the bulk of what I do. That is design for websites, apps and digital products. I also have experience in brand identity, illustration, exhibition design and print. I have lived, studied and worked in Brighton, London, Bristol, New Zealand and now reside in sunny(?!) East Devon.

Good design for me is intuitive, aesthetic, simple, useful, and most importantly always grounded around user experience (UX). I love the challenge of connecting the client with the user – crafting designs that resonate clearly and drive engagement. I am a colour lover and do sometimes have to reign that in (yes I am responsible for the Pixel Fridge purple!).

What will you be doing at Pixel Fridge?

At Pixel Fridge I will be working with the team to lead the UI side of projects. I am excited to be involved in projects from start to finish. I’ll get to delve into both client and user needs and expectations before any of the colouring in happens. Once we’ve finalised the solution, I’ll finesse the aesthetics, branding and user interactions of the final products.

Since joining the team, I have found a passionate group of experienced people at Pixel Fridge, proud of what they are doing. The objectionable events of 2020 (don’t say the C word) mean that we are yet to get together in person as a whole team but fingers crossed for a (socially distanced, outdoor) Pixel Fridge party soon. I’ve heard they like a party!